Online Missionary Training Archive
Passionate about reaching the online mission field?
You can learn about several available methods and tools that help reach seekers looking for spiritual answers.
Browse through our collection of training resources that teach you how to be an effective digital missionary through blogging, social media, email lists, video, podcasting, and more.
Looking for materials about Search Engine Optimization?
6 Ways Adventist Schools Can Leverage Livestreams to Increase Engagement
Attention schools & universities: It’s easier than you think! Find out how livestreaming can magnify the effects of things you’re already doing!
Take Small Groups to the Next Level with Slack and Discord
Keep your small group discussions alive with these group chat platforms that allow you to keep conversations going even after you meet together.
Livestreaming for Churches
Connecting to the masses through livestreaming. Even when our church doors are shut, use livestreaming to meet together and encourage each other.
How to Use Zoom
Stay connected to your community through virtual meetings. Follow these beginner tips and steps to get your Zoom profile set up.
How to Prevent “Zoombombing” During a Video Conference
Keep your video conference call running smoothly by taking these administrative actions to prevent disruptions from participants.
How to Continue Church while Preventing the Spread of COVID-19
Get tips and resources for hosting church and Sabbath school online.
No More Keyword Research?
Keywords don’t matter the same way they used to. Instead of knowing which words people are using, it’s more about what questions they’re asking. Here’s how to apply this to your content and reach countless more seekers!
“Solve My Problem, Please”
To hook your social media followers, you have to give them something first. Here are ways to provide information as a currency to your audience.
What is Online Evangelism?
Can you guess what happened in the last 60 seconds online? 1 million people logged onto Facebook. 3.8 million searches were made on Google. 4.5 million videos were viewed on YouTube. And 347,222 users were scrolling on Instagram. That’s a lot of activity. But I’m...
Free tools to boost your ministry’s site traffic
Get the right people coming to your website! Start your SEO efforts with recommended free tools.
Turning Refugees into Online Missionaries [Rwanda Project]
Two years ago, the Center for Online Evangelism (COE) partnered with Impact Hope to provide educational and career-training opportunities to Congolese refugees in Rwanda. Here are the amazing ways God has answered prayers and led this ministry forward. Thousands of...
Webmasters—What You Need to Know About 5.0.1 WordPress Update
It’s time to upgrade to WordPress 5.0.1 if you haven’t already. Here’s what you need to know about the changes.
Easy Ways to Strengthen Your Writing
The words you use can make the difference between getting read or being passed by. Here are some tips & resources to streamline your writing and make it draw in your readers.
6 Website Mistakes to Avoid in 2019
(Better Church Websites series—Part 1) Church communications are more important than ever in today’s fast-paced, digitally-driven environment. When someone is looking for information on a church, whether their beliefs, times of worship, staff, etc., likely the first...
How Google’s Aug. 1 Update Affects Your Ministry
Google announced a major algorithm update, affecting how they determine which sites to list in search results about health and finance topics. Here’s what you need to know.
6 Ways Adventist Schools Can Leverage Livestreams to Increase Engagement
by Akande Davis. Attention schools & universities: It’s easier than you think! Find out how livestreaming can magnify the effects of things you’re already doing!
6 Ways Adventist Schools Can Leverage Livestreams to Increase Engagement
Attention schools & universities: It’s easier than you think! Find out how livestreaming can magnify the effects of things you’re already doing!
Free tools to boost your ministry’s site traffic
Get the right people coming to your website! Start your SEO efforts with recommended free tools.
Webmasters—What You Need to Know About 5.0.1 WordPress Update
It’s time to upgrade to WordPress 5.0.1 if you haven’t already. Here’s what you need to know about the changes.
How Google’s Aug. 1 Update Affects Your Ministry
Google announced a major algorithm update, affecting how they determine which sites to list in search results about health and finance topics. Here’s what you need to know.
6 Ways Adventist Schools Can Leverage Livestreams to Increase Engagement
by Akande Davis. Attention schools & universities: It’s easier than you think! Find out how livestreaming can magnify the effects of things you’re already doing!
What your Audience REALLY wants from social media [survey results]
Survey shows the difference between what marketers THINK their social media audience wants and what they actually want. Here’s what works and how you can use it for YOUR ministry.
Don’t Overlook This Audience! How to Make Videos They’ll Love
The numbers are in. The majority of Baby Boomers are online, scanning social media, and watching videos. Here’s how to create great video content they’ll watch, share, and respond to.
Adventists in GoogleLand. (Be careful what you click!)
You can google the same term as someone else and get completely different results. Google takes your location into account, as well as your search and browsing histories. Here’s what that means for Adventist search results.
A Secret Ingredient to Successful Event Networking
Don’t let your networking efforts go to waste! It’s easy to overlook this key factor that plays a big part in someone’s first impression of your organization. Here’s how to prepare your online presence for your next event.
Keep your site from being marked, “Not Secure” (and there’s a deadline)
If your website has https://, you’re good. But as of July, Google Chrome browser will mark all websites with “http://” or no SSL Certificate, as “Not Secure.” Here’s what to do about this.
Turn Livestreams into “Evergreen” Content
Live streaming church services and special events is a fantastic way to engage your audience. Kick it up several notches with these tips for making your livestreams CONTINUE engaging your audience well after the event is over.
How to Respond to Negative (and Positive!) Online Reviews
Review sites like Yelp, Google, YP, Facebook, etc. are great for local SEO, advertising, approachability and credibility. But sooner or later, every organization gets a bad review. Here’s how to handle these appropriately, and even how to turn these situations into opportunities.
Is your website surviving “Mobilegeddon?”
You may already know that Google favors “mobile responsive” or “mobile friendly” websites in its search results, no matter the search term. Now it’s mobile-FIRST, and here’s what that means for your website’s ability to rank in search results.
Facebook’s under fire. What does that mean for us?
With the recent news about Facebook, user data, privacy, and favoring (or blocking) certain types of posts, how should that affect how “online missionaries” continue to share the Gospel in many different forms throughout this social media platform? Here’s what you need to know.
Lsn 5: SEO 101—More Exposure with Claimed Map Listings
Local SEO starts by claiming your map listings. Starting with Google Maps/Google My Business, Lesson 5 helps you get more exposure, avoid risks, and attract more seekers to your ministry!
3 Easy Tips to Improve Your Church Website
Whether you’re a web developer or you’ve just been saddled with managing your church’s website, here are some simple tips that can boost “findability” in search results, engagement with your content, and lead users to connect with you either digitally or in person.
20 Digital Evangelism Tips for Churches and Digital Missionaries
Whether you’re a communication leader, pastor, or you want to start or improve your personal online ministry, these 20 tips can be implemented at any time to streamline your efforts.
Social Media Guide for Churches
Your Church Can Reach More People through Social Media Almost everybody is using social media platforms like Facebook and Instagram...your church should be too! With billions of people logging onto various social platforms every day, it makes sense for churches to be...
“Solve My Problem, Please”
To hook your social media followers, you have to give them something first. Here are ways to provide information as a currency to your audience.
8 Social Media Tips for Churches
Nearly half of the world’s population is on social media. If the Seventh-day Adventist movement is to make strides in sharing the Gospel, we must be present where the masses are. Use these action steps to grow your church's online audience, boost engagement,...
Free tools to boost your ministry’s site traffic
Get the right people coming to your website! Start your SEO efforts with recommended free tools.
What is Digital Evangelism?
What happens in 1 internet minute? Can you guess what happened in the last 60 seconds online? 1 million people logged onto Facebook. 3.8 million searches were made on Google. 4.5 million videos were viewed on YouTube. And 347,222 users were scrolling on Instagram....
4 Creative Ways to Re-purpose Your Sermon for Online Evangelism
It’s a lot of work to write a sermon; praying for guidance, coming up with the ideas, stringing them together, adding anecdotes to help you connect with the audience. It’s no easy task. That’s why we want you to make the most out of your message. Let’s look at 4...
Breaking Down Online Evangelism (Part 1)
Digital evangelism isn’t all that different from what we regard as “traditional” evangelism.
Webmasters—What You Need to Know About 5.0.1 WordPress Update
It’s time to upgrade to WordPress 5.0.1 if you haven’t already. Here’s what you need to know about the changes.
Easy Ways to Strengthen Your Writing
The words you use can make the difference between getting read or being passed by. Here are some tips & resources to streamline your writing and make it draw in your readers.
6 Website Mistakes to Avoid in 2019
(Better Church Websites series—Part 1) Church communications are more important than ever in today’s fast-paced, digitally-driven environment. When someone is looking for information on a church, whether their beliefs, times of worship, staff, etc., likely the first...
What your Audience REALLY wants from social media [survey results]
Survey shows the difference between what marketers THINK their social media audience wants and what they actually want. Here’s what works and how you can use it for YOUR ministry.
Don’t Overlook This Audience! How to Make Videos They’ll Love
The numbers are in. The majority of Baby Boomers are online, scanning social media, and watching videos. Here’s how to create great video content they’ll watch, share, and respond to.
Adventists in GoogleLand. (Be careful what you click!)
You can google the same term as someone else and get completely different results. Google takes your location into account, as well as your search and browsing histories. Here’s what that means for Adventist search results.
A Secret Ingredient to Successful Event Networking
Don’t let your networking efforts go to waste! It’s easy to overlook this key factor that plays a big part in someone’s first impression of your organization. Here’s how to prepare your online presence for your next event.
Keep your site from being marked, “Not Secure” (and there’s a deadline)
If your website has https://, you’re good. But as of July, Google Chrome browser will mark all websites with “http://” or no SSL Certificate, as “Not Secure.” Here’s what to do about this.
“Solve My Problem, Please”
To hook your social media followers, you have to give them something first. Here are ways to provide information as a currency to your audience.
Easy Ways to Strengthen Your Writing
The words you use can make the difference between getting read or being passed by. Here are some tips & resources to streamline your writing and make it draw in your readers.
How Google’s Aug. 1 Update Affects Your Ministry
Google announced a major algorithm update, affecting how they determine which sites to list in search results about health and finance topics. Here’s what you need to know.
What your Audience REALLY wants from social media [survey results]
Survey shows the difference between what marketers THINK their social media audience wants and what they actually want. Here’s what works and how you can use it for YOUR ministry.
Why your readers aren’t reading, and how you get them to
People no longer read. They scan. But they’re also consuming more content than ever before. What does that mean for digital missionaries? For writers? Churches? Schools? Need-based ministries? (Hint: It’s simpler than you think.)
What is Keyword Research? An Essential SEO Task.
Keyword Research is the first step in getting to know your audience’s search habits.
Before you find out who your audience is, you can find out what they’re typing into search engines like Google. For example, if you type into a keyword research tool, “cooking class,” you’ll be given results from Google’s search history data that tells you how many people search for that term (or closely related terms) and how high the competition is for websites using that term. (Synonyms can count, too!)
![How to [Verb] Your Headlines](https://www.centerforonlineevangelism.org/wp-content/uploads/2018/03/officeleapfrog-400x250.jpg)
How to [Verb] Your Headlines
Make Your Headlines “Catch Your Readers!”
The purpose of headlines is more than just making announcements. This is where you convince your audience that yes, this piece of content is worth their time, and here’s why. Use these tips to drop your readers right into the action and compel them to keep reading.
Stock your writer’s toolkit for 2018
We’re all writers! What are your 2018 Writers’ Resolutions? Here’s something we can all agree on, no matter if you’re a school updating your website, a small ministry creating a new brochure, or just posting social media updates for your organization: The…
Steal these insider secrets to get your content noticed
Think about your daily morning routine with your inbox or social media feed. It’s a bunch of scrolling, skimming headlines, and likely hitting “delete” 18 or more times. Noise. Clutter. Overload. What would it take to get your attention? Maybe an email’s…
How Are Your Readers Reading?
Your readership might be on their desktop or laptop computers, on their tablet, or on their phones. They might be in research mode, looking for every last drop of information. They may be in a hurry, just glancing at their emails while they sit anxiously…
Is your website content written conversationally?
Fancy writing doesn’t sell anymore. Simple, honest, and conversational does. While our English teachers and professors worked hard to convince us that the art of elevated, academic writing is the key to intelligent discourse, we might have to take a more simplified…
6 Ways Adventist Schools Can Leverage Livestreams to Increase Engagement
Attention schools & universities: It’s easier than you think! Find out how livestreaming can magnify the effects of things you’re already doing!
No More Keyword Research?
Keywords don’t matter the same way they used to. Instead of knowing which words people are using, it’s more about what questions they’re asking. Here’s how to apply this to your content and reach countless more seekers!
“Solve My Problem, Please”
To hook your social media followers, you have to give them something first. Here are ways to provide information as a currency to your audience.
Free tools to boost your ministry’s site traffic
Get the right people coming to your website! Start your SEO efforts with recommended free tools.
Webmasters—What You Need to Know About 5.0.1 WordPress Update
It’s time to upgrade to WordPress 5.0.1 if you haven’t already. Here’s what you need to know about the changes.
Easy Ways to Strengthen Your Writing
The words you use can make the difference between getting read or being passed by. Here are some tips & resources to streamline your writing and make it draw in your readers.
6 Ways Adventist Schools Can Leverage Livestreams to Increase Engagement
by Akande Davis. Attention schools & universities: It’s easier than you think! Find out how livestreaming can magnify the effects of things you’re already doing!
What your Audience REALLY wants from social media [survey results]
Survey shows the difference between what marketers THINK their social media audience wants and what they actually want. Here’s what works and how you can use it for YOUR ministry.
Don’t Overlook This Audience! How to Make Videos They’ll Love
The numbers are in. The majority of Baby Boomers are online, scanning social media, and watching videos. Here’s how to create great video content they’ll watch, share, and respond to.
Adventists in GoogleLand. (Be careful what you click!)
You can google the same term as someone else and get completely different results. Google takes your location into account, as well as your search and browsing histories. Here’s what that means for Adventist search results.
A Secret Ingredient to Successful Event Networking
Don’t let your networking efforts go to waste! It’s easy to overlook this key factor that plays a big part in someone’s first impression of your organization. Here’s how to prepare your online presence for your next event.
Keep your site from being marked, “Not Secure” (and there’s a deadline)
If your website has https://, you’re good. But as of July, Google Chrome browser will mark all websites with “http://” or no SSL Certificate, as “Not Secure.” Here’s what to do about this.
Turn Livestreams into “Evergreen” Content
Live streaming church services and special events is a fantastic way to engage your audience. Kick it up several notches with these tips for making your livestreams CONTINUE engaging your audience well after the event is over.
How to Respond to Negative (and Positive!) Online Reviews
Review sites like Yelp, Google, YP, Facebook, etc. are great for local SEO, advertising, approachability and credibility. But sooner or later, every organization gets a bad review. Here’s how to handle these appropriately, and even how to turn these situations into opportunities.
Why your readers aren’t reading, and how you get them to
People no longer read. They scan. But they’re also consuming more content than ever before. What does that mean for digital missionaries? For writers? Churches? Schools? Need-based ministries? (Hint: It’s simpler than you think.)
Is your website surviving “Mobilegeddon?”
You may already know that Google favors “mobile responsive” or “mobile friendly” websites in its search results, no matter the search term. Now it’s mobile-FIRST, and here’s what that means for your website’s ability to rank in search results.