Online Missionary Training Archive
Passionate about reaching the online mission field?
You can learn about several available methods and tools that help reach seekers looking for spiritual answers.
Browse through our collection of training resources that teach you how to be an effective digital missionary through blogging, social media, email lists, video, podcasting, and more.
Looking for materials about Search Engine Optimization?
![How to [Verb] Your Headlines](https://www.centerforonlineevangelism.org/wp-content/uploads/2018/03/officeleapfrog-400x250.jpg)
How to [Verb] Your Headlines
Make Your Headlines “Catch Your Readers!”
The purpose of headlines is more than just making announcements. This is where you convince your audience that yes, this piece of content is worth their time, and here’s why. Use these tips to drop your readers right into the action and compel them to keep reading.
Lsn 3: SEO 101—Google Analytics Tutorials
2-in-1 Tutorial to Understand the Possibilities and Best Practices
After the successful installation of Google Analytics and Search Console in Lesson 2, this lesson will get you acquainted with the terminology and functions necessary to get you familiar with these platforms. This walkthrough includes instructions and screenshots for the reports that will be most immediately helpful for your ministry website.
SEO 101 Series: LESSON 2 – Start with These 3, Free Tools
Making SEO Easier—Start your SEO journey right, with the best tools in your toolkit.
As discussed in the introduction to this lesson, we’ll be walking through the setup for 3 free, highly-important tools that will guide your Search Engine Optimization (SEO) efforts.
SEO Series: Lesson 2 INTRO—Measure, Analyze, ENGAGE!
1st step to boosting engagement: Find out what your readers are reading & how they navigate your website. As we get further into the nitty-gritty of Search Engine Optimization (SEO), it’s important to lay the groundwork that will support your efforts as…
![SEO Series:1-2—[Checklist] What’s involved in SEO?](https://www.centerforonlineevangelism.org/wp-content/uploads/2018/02/SEO-101-Lesson-1-Part-1_-What-is-Search-Engine-Optimization_-Why-should-I-care_-1-400x250.jpg)
SEO Series:1-2—[Checklist] What’s involved in SEO?
What do we actually DO to optimize our web presence? Since optimizing websites for search engines primarily means optimizing websites for people, many of the principles of SEO follow fundamental advertising, marketing, and sociological principles. That…
Introducing our SEO 101 Series—Helping More Seekers Find YOUR Ministry
Your ministry has a target audience—the people you are equipped to serve, ready to answer their questions and guide them along their journey. With so many interactions taking place online, you want to make sure you’re part of these conversations, too. But if you’re nearly invisible online, how can you reach them? Search Engine Optimization (SEO) can help you do just that.
Don’t Let Your “Findability” Slip Away—Google’s Latest Announcement
Google has announced that starting in July, they’ll be using page-load speed as a ranking factor in mobile searches. What does this mean for you and your ministry’s website? If your site loads slowly on mobile—or on desktop—your rankings in Google search…
Stock your writer’s toolkit for 2018
We’re all writers! What are your 2018 Writers’ Resolutions? Here’s something we can all agree on, no matter if you’re a school updating your website, a small ministry creating a new brochure, or just posting social media updates for your organization: The…
6 Easy-peasy Email Marketing Ideas for the Holidays
What can you do with your messaging this Christmas that’s not already been done? How can you keep your audience engaged during a time of ultimate distraction? ….All when you are way too busy yourself? Instead of creating all new content at the last minute, try one of…
Steal these insider secrets to get your content noticed
Think about your daily morning routine with your inbox or social media feed. It’s a bunch of scrolling, skimming headlines, and likely hitting “delete” 18 or more times. Noise. Clutter. Overload. What would it take to get your attention? Maybe an email’s…
Are You Using Google Efficiently with “Search Operators?”
We’ve been using search engine for ages now, but many still don’t know (or remember to use!) several shortcuts and special commands that can make our Googling more efficient and fine-tuned to our searching needs. “Google search operators” are special…
Optimize your organization’s Yelp page
Not just for businesses—Yelp is also beneficial for churches & other nonprofits! If your organization (or constituent organizations) is on Yelp, there is great potential. It may be daunting at first to open up your organization to public opinion, but it’s a strong…
How Are Your Readers Reading?
Your readership might be on their desktop or laptop computers, on their tablet, or on their phones. They might be in research mode, looking for every last drop of information. They may be in a hurry, just glancing at their emails while they sit anxiously…
Is your website content written conversationally?
Fancy writing doesn’t sell anymore. Simple, honest, and conversational does. While our English teachers and professors worked hard to convince us that the art of elevated, academic writing is the key to intelligent discourse, we might have to take a more simplified…
Is your church, school or ministry “Claimed” on Google Maps?
Did you know that people look for churches, schools, or other need-based organizations using their map app on their phones? To make sure your organization is found in these type of searches, you need to claim your Google Map listing and also your Google My…
Ways to Make Your School’s FB Page Come Alive
Once you have a school Facebook page established, how do you keep it interesting and relevant? The most important thing to keep people interested in your Facebook page is to post often. If you can’t post daily, post at least couple times a week. Post important…
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